Ad Copywriter
We are looking for a creative and results-driven Ad Copywriter to craft compelling and engaging content across a variety of marketing channels. In this role, you will play a key part in shaping brand voice, driving customer engagement, and supporting marketing campaigns through high-quality copy tailored to target audiences.
About the Role
As an Ad Copywriter, you will collaborate closely with marketing, design, and product teams to develop impactful messaging that resonates with customers. You will be responsible for producing clear, persuasive, and brand-aligned content for digital and traditional advertising platforms.
Key Responsibilities
- Write engaging and conversion-focused copy for digital ads, social media, email campaigns, and landing pages.
- Develop creative concepts and messaging for marketing campaigns across multiple channels.
- Collaborate with designers, marketers, and stakeholders to ensure cohesive and effective campaign delivery.
- Adapt tone and style to different target audiences, platforms, and brand guidelines.
- Conduct research to understand customer needs, market trends, and competitor messaging.
- Optimize copy based on performance metrics and A/B testing results.
- Ensure consistency in brand voice and messaging across all communications.
- Proofread and edit content to maintain high quality and accuracy.
- Contribute to brainstorming sessions and creative strategy discussions.
Qualifications and Experience
- Degree in Marketing, Communications, Journalism, or a related field.
- Proven experience in copywriting, advertising, or content creation.
- Strong portfolio showcasing creative and results-driven copy across various channels.
- Excellent command of written English; Swedish language skills are an advantage.
- Familiarity with digital marketing tools and platforms is beneficial.
- Experience working in a collaborative, cross-functional environment.
Skills and Competencies
- Exceptional writing, editing, and storytelling skills.
- Creativity combined with a strong understanding of marketing objectives.
- Ability to write concise, persuasive, and audience-focused content.
- Strong attention to detail and ability to meet deadlines.
- Analytical mindset with the ability to interpret campaign performance data.
- Flexibility and adaptability in a fast-paced environment.
What We Offer
- A creative and collaborative work environment.
- Opportunities for professional development and growth.
- Exposure to diverse international campaigns and projects.
- Competitive compensation and benefits.
About: English Jobs Sweden
EnglishJobs.se specializes in recruiting international talent for Swedish companies. Since 2009 we have have helped over 8000 professionals connect with traditional companies such as as Ericsson, Skanska, ABB, Volvo and SAAB as well Swedish startups such as Spotify, TrueCaller, Klarna and Skype. We welcome talent with a multicultural background and knowledge of local cultures, languages and business markets. Industries we cover: Tech, Marketing & Communications, Events, Media, Retail, Travel, Hospitality, Finance, Gaming, Healthcare, Consulting
